We believe that innovation is key to setting yourself apart from your competition and that is why we are committed to helping our customers create innovative product identification markings using new and unique combinations of materials and manufacturing processes. We have also dedicated an entire room towards product innovation. Our Innovation Center is not only used as our main meeting room with our customers but also as a room to brainstorm and develop new product construction ideas. We believe in the concept of Innovation and apply this theory to produce cost saving ideas for our customers. Some examples of cost saving techniques include:

  • Material Yields
  • Alternative Materials
  • Alternative printing and cutting methods
  • Combination Runs
  • Creative Finishing Ideas
  • Unique Packaging and Fulfillment Programs

Through VMS’ commitment to Innovation, we have saved companies thousand of dollars. Here are two examples of Innovation at work:

While working with a Display Company, we were faced with the dilemma of using a very expensive raw material which was an aluminum component. The company was unhappy with the cost of the aluminum component material. VMS developed the idea of reducing the size by only 2-inches to increase the number of products we could run on each sheet. The 2- inch reduction did not affect the final product and allowed VMS to run 3 products per page rather than one product per page. The cost savings was huge- $25,000- but more importantly VMS made the necessary innovation adjustments to produce a happy customer and a perfect finished product.

One of our OEM product identification customers was looking for a way to cut costs. VMS was able to use their innovation techniques to find the company a solution. This company has 4 different size units each using a decal with the same content but of different sizes to visually fit the unit. We asked our customer why the decal needed to increase in size as the unit increased in size and they agreed that it did not. We prototyped the smallest of the decals on each unit and the company agreed that the decal was acceptable for each size unit. The decal shrunk in size from the largest of decal, 10.8 inches by 7.04 inches, to the smallest decal, 8.25 inches by 5.5 inches, allowing VMS to print more decals per sheet of raw material then previously. Through our innovated idea, we saved the customer $35,000 per year.

Let VMS incorporate Product Innovation into your company – you will be glad you did!