Labels vs. Decals vs. Overlays: Choosing the Right Product Identification for OEM Success
For original equipment manufacturers (OEMs), effective product information presentation plays a critical role in shaping how their brand is perceived. Labels, decals, and overlays play distinct roles in this visual narrative, each with its unique characteristics. The terms “labels”, “decals”, and “overlays” might seem interchangeable, but there are subtle yet important differences between them. Understanding […]
Your Go-To Resource for Labels, Decals, and Overlays
Labels, decals, and overlays are essential in the industrial world—not just for product identification, but also for operational safety and efficiency. They go beyond simple stickers; these durable components are engineered to withstand harsh environments, extreme temperatures, and chemical exposure while delivering critical information.
Sticking Around: Choosing the Right Adhesive for Your OEM Decals
When it comes to OEM graphics printing, the adhesive used can make all the difference in the longevity and effectiveness of your decals. Deciding on the appropriate adhesive involves considering various factors, each crucial to achieving the desired outcome. In this guide, we’ll delve into the general types of adhesives and the key questions to […]
Understanding Color Consistency: The Role of Delta E in Precision Color Matching
In today’s competitive market, brand consistency is everything. One of the most critical factors in maintaining a strong brand identity is ensuring that colors remain uniform across all applications – whether on product labels, vehicle wraps, or equipment overlays. At Visual Marking Systems (VMS), we specialize in precision color matching using advanced technology to deliver consistent, […]
The Impact of High-Quality Labels & Decals on OEM Products
In the world of manufacturing, labels might seem like a small detail in the grand scheme of things. However, their impact on your Original Equipment Manufactured (OEM) products can be far-reaching. Labels and decals are not just about branding; they are essential tools that: