Labels vs. Decals vs. Overlays: Choosing the Right Product Identification for OEM Success
For original equipment manufacturers (OEMs), effective product information presentation plays a critical role in shaping how their brand is perceived. Labels, decals, and overlays play distinct roles in this visual narrative, each with its unique characteristics. The terms “labels”, “decals”, and “overlays” might seem interchangeable, but there are subtle yet important differences between them. Understanding […]
Your Go-To Resource for Labels, Decals, and Overlays
Labels, decals, and overlays are essential in the industrial world—not just for product identification, but also for operational safety and efficiency. They go beyond simple stickers; these durable components are engineered to withstand harsh environments, extreme temperatures, and chemical exposure while delivering critical information.
Sticking Around: Choosing the Right Adhesive for Your OEM Decals
When it comes to OEM graphics printing, the adhesive used can make all the difference in the longevity and effectiveness of your decals. Deciding on the appropriate adhesive involves considering various factors, each crucial to achieving the desired outcome. In this guide, we’ll delve into the general types of adhesives and the key questions to […]
Understanding Color Consistency: The Role of Delta E in Precision Color Matching
In today’s competitive market, brand consistency is everything. One of the most critical factors in maintaining a strong brand identity is ensuring that colors remain uniform across all applications – whether on product labels, vehicle wraps, or equipment overlays. At Visual Marking Systems (VMS), we specialize in precision color matching using advanced technology to deliver consistent, […]
The Precision of Printing Durable Labels, Decals and Overlays
When first impressions matter and product performance is key, the role that durable labels, overlays and decals play in product identification and branding for OEM manufacturers cannot be underestimated. Visual Marking Systems (VMS), an industry-leading manufacturer of product identification, stands out for its expertise in creating custom-printed graphics that not only enhance the appearance of […]
10 Questions Every Buyer Should Be Asked By a New Vendor
Taking a Closer Look at Your Equipment Labels & Decals
As a buyer or sourcing professional, you make tons of decisions every day. You’re likely working hard to deliver excellent customer service to your team and customers. We understand that work ethic.
Choosing the Right Material for Industrial Equipment Overlays & Nameplates
With all the advanced print technologies available, there’s a lot to keep in mind when selecting materials for OEM graphic overlays, labels, decals and nameplates for your industrial equipment. Whether you’re a manufacturer of food processing equipment, electronics, medical devices or components for the HVAC industry, it is more important than ever for your products […]