Make your Mark Branding Solutions from VMS

Welcome to the Visual Marking Systems' blog where you can learn about how to care for vehicle wraps, what you need to consider when purchasing fleet graphics, choosing the right materials for your OEM equipment decals, or designing custom branded apparel for your sales team.

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Labels vs. Decals vs. Overlays: Choosing the Right Product Identification for OEM Success

Author: Tim Mitchell

For original equipment manufacturers (OEMs), effective product information presentation plays a critical role in shaping how their brand is perceived. Labels, decals, and overlays play... Read More Topic(s): Original Equipment Manufacturing, OEM Overlays, OEM Decals, OEM Labels, Branding, Labels and Decals, Graphic Overlays

Your Go-To Resource for Labels, Decals, and Overlays

Author: Michelle Willmott

Labels, decals, and overlays are essential in the industrial world—not just for product identification, but also for operational safety and efficiency. They go beyond simple stickers;... Read More Topic(s): Original Equipment Manufacturing, OEM Overlays, OEM Decals, OEM Labels, Branding, Labels and Decals, Graphic Overlays

Understanding Color Consistency: The Role of Delta E in Precision Color Matching

Author: Dolf Kahle

In today's competitive market, brand consistency is everything. One of the most critical factors in maintaining a strong brand identity is ensuring that colors remain uniform across... Read More Topic(s): Graphic Performance, Original Equipment Manufacturing, OEM Decals, Branding, Graphic Overlays

The Impact of High-Quality Labels & Decals on OEM Products

Author: Eric Kahle

In the world of manufacturing, labels might seem like a small detail in the grand scheme of things. However, their impact on your Original Equipment Manufactured (OEM) products can be... Read More Topic(s): OEM Overlays, OEM Decals, OEM Labels, Branding, Labels and Decals, Graphic Overlays, Nameplates

Choosing the Right Material for Industrial Equipment Overlays & Nameplates

Author: Tim Mitchell

With all the advanced print technologies available, there’s a lot to keep in mind when selecting materials for OEM graphic overlays, labels, decals and nameplates for your industrial... Read More Topic(s): Original Equipment Manufacturing, Labels and Decals, Graphic Overlays, Nameplates